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Email signatures for coaches

Someone considering coaching wants to understand your audience and how a first conversation works. Name your coaching focus and use an introductory session link; describe any accreditation precisely rather than implying a broader qualification.

Fictional examples. Replace sample credentials and licence numbers with your own verified details.

What to include

  • Coaching focus and accurately described accreditation
  • Audience or coaching focus
  • Business name rather than a list of slogans
  • An appropriate session enquiry contact
  • Introductory session calendar
  • Professional name and a business email address

What to leave out

  • Medical or guaranteed outcome claims
  • Images containing your only contact details
  • More than one primary call to action

Questions for coaches

What should coaches put first?
Lead with your name, then your role. Include coaching focus and accurately described accreditation where it helps recipients identify you.
Which link belongs in a coach signature?
Use a link to your introductory session calendar. Label the destination clearly and check it before pasting the signature into your mail client.

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