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Email signatures for solar installers

A homeowner considering solar needs to know whether your team serves their location. State the installation area and verified qualifications where relevant, then offer a site survey request rather than promising savings in the signature.

Fictional examples. Replace sample credentials and licence numbers with your own verified details.

What to include

  • Service region and verified installer credentials
  • Installer business name
  • Geographic installation coverage
  • Qualification wording you are entitled to use
  • Site survey request page
  • Professional name and a business email address

What to leave out

  • Guaranteed savings without assumptions
  • Images containing your only contact details
  • More than one primary call to action

Questions for solar installers

What should solar installers put first?
Lead with your name, then your role. Include service region and verified installer credentials where it helps recipients identify you.
Which link belongs in a solar installer signature?
Use a link to your site survey request page. Label the destination clearly and check it before pasting the signature into your mail client.

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